Fundamentals of Business

Small book cover: Fundamentals of Business

Fundamentals of Business


Publisher: Virginia Tech
Number of pages: 442

Contents: The Foundations of Business; and Business; Ethics and Social Responsibility; Business in a Global Environment; Forms of Business Ownership; Entrepreneurship: Starting a Business; Management and Leadership; Structuring Organizations; Operations Management; Motivating Employees; Managing Human Resources; Union/Management Issues; Marketing: Providing Value to Customers; Pricing Strategy; Hospitality and Tourism; Accounting and Financial Information; Personal Finances.

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